From Dream to Day Planner®
with Heather Harris
Weekly posts with expert tips to help demystify the design & production process for busy female entrepreneurs who want to create beautiful planners & paper products.
Is Selling Planners Profitable?
Can you make a living selling planners? YES. Can you lose a lot of money selling planners? YES. I’m sharing 4 steps you can take to set up your planner business on a solid foundation, avoid some pitfalls, and make a killing selling planners! You don’t have to do it alone, my friends!
How to Create a Planner Product That Sells | Step 3: Production & Fulfillment
You've printed the most beautiful and functional planners you've ever seen. Congratulations! It’s been a journey, I’m sure. But it’s not over yet! You still need to ship your products to customers.
But how? What exactly does this process involve? Plus, where do you store all of that inventory? Do you keep everything in your garage? Get a storage unit? Or hire a fulfillment warehouse?
I’ll walk you through your fulfillment options so you can find what works best for you.
3 Unique Ways to Help Your Planner Stand Out and Sell
I’m sharing three unique ideas for helping your planner to stand out and sell online when you’re running low on creative ideas to make that happen. Hint: the first one is absolutely essential.
How to Pay Yourself as a Business Owner
Money is the foundation of your business. Without enough money, you can’t get your message, your products, or your services out into the world, and you become a slave to your business.
You started your business because you want to be free, not work for free, right?
Benefits of Creating a Planner for Your Coaching Business
As a service-based business owner it’s incredibly difficult to increase your income when you’re maxed out on time. There are only so many hours you can spend each week personally coaching your clients.
So how do you increase your income without hiking your rates to unattainable heights? I’ve got the answer — click to read more and find out how to stop trading your time for dollars.
Running a Planner Business: The Truth Behind Production Costs
Running a product-based business isn’t for the faint of heart.
You have to make an investment up front to get your products manufactured before you sell them. And those up-front costs can be a significant chunk of change.
YOU NEED TO SPEND MONEY TO MAKE MONEY
Start Your Small Business: LLC vs. Sole Proprietorship
Should I run my business as an LLC or a Sole Proprietorship? I want you to start your business off on the right foot, so below, I’m breaking it down for you.
Five Creative Ways to Boost Sales This Month
I’m sharing five creative, engaging, and strategic ideas for boosting your sales between now and the end of the year — even if you previously had NO plan in place.
Unpopular Opinion on Customer Refunds
Having to offer refunds is the biggest buzzkill for any business. You have a business to run — you need to be thinking about your bottom line, and refunds won’t keep you in the black. So, what do you do?
The Truth About “Selling Out”
Selling out of products is the dream, right? At least it is for my clients when they’re at the beginning of a launch. But every single time one of them has sold out of products quickly, they get frustrated and start second guessing their decisions on order quantity.
The Secret to Finding Your Perfect Pricing Strategy
I have a few tips to help you find your perfect pricing strategy, plus a simple formula called “the rule of 3” that is guaranteed to leave money in your pocket.
Which Comes First: Your Product or Your Audience?
Below, I’m breaking down exactly why building your audience first will lead to more success for your product.
Expanding Your Product Line: What to Launch + When
I’m sharing the launch timeline we follow with all of our clients at Copper Bottom.
Three Essential Tips for New Product-Based Businesses
I’ve been in the planner business since 2004, and throughout that time, I’ve learned a lot along the way . . . including what to do and what NOT to do. And in that time, I’ve seen some of the same mistakes pop up again and again by new companies just starting out. In this post, I’m sharing three essential tips to set up your new product-based business on the path to success from day one.
My Journey to Launching Copper Bottom Design Co.
2023 marks my 19th year as a planner design specialist and stationery product designer. Nineteen years is a long time, especially when you’re doing the same thing — but when you love what you do, you never work a day in your life, right? So how did I get here? I share my story in this post.
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5 Things Your Day Planner
MUST Include — if it’s gonna sell.
When you’re creating a custom product like a planner from scratch,
these are five things you need to make sure you include.
(Don’t worry — we’re talking about the fun stuff!)