This or That? Weekly Planner vs Daily Planner

 

Weekly versus Daily? Dates versus Undated? Monday start versus Sunday start? Is one choice better than the other, and how do I choose?! I’ll tackle all the options in my three-part series, This or That? First up, 

Weekly Planner OR Daily Planner???

And the answer is . . .  there is no one answer because it is completely subjective, based on the needs of each individual planner user. In this post I’ll go over the merits of these two types of planner and ask you to think carefully about just who your planner is for. The answer to that will help you determine which type of planner may be best for you, for your customer, and for your business. 

At Copper Bottom Design Co., my team and I like to dive deep, getting to know what makes our clients tick as we help them determine what type of planner—or planners—will best serve their customers. We’ll design the perfect planner and can even manage the overseas manufacturing of it. If Weekly or Daily? is the question keeping your planner dreams at bay, we’ve got the answer! Click here to learn more about our services!

We are all unique. Our lives are unique. And so our planning styles will be unique. 

This is why there are so many planners on the market, and why you may or may not have found The One that works best for YOU. This is also why you may be thinking, dreaming, of creating your own. If that’s the case, then I am cheering you on and cannot wait to see what you come up with! 

Before you can decide which type of planner you want to create, you need to know the answers to the following questions. 

  • Who is your planner for?

  • How will your planner help them succeed, whatever that looks like—managing their day-to-day, achieving their goals, sticking to healthy habits . . . you name it!   

It will soon be clear just how important it is to know, or at least have a strong sense of who your ideal customer is.

WEEKLY PLANNERS

Weekly planners allow you to see each week in full, at a glance—Sunday through Saturday or Monday through Sunday, whichever you prefer! Many people find that bird's eye view helpful, even necessary, when plotting out everything that needs to happen in their busy week ahead. 

Personally, I found a weekly planner particularly useful when my three stepsons were younger. With a quick glimpse I was able to see what nights I had carpool duty and needed to order pizza, or if there was time for a nice home cooked meal and a family dinner around the table.

If your week is typically filled with juggling multiple schedules—after school activities, classes, meetings, appointments, part-time jobs—then a Weekly Planner is probably the best choice of planner for you.

DAILY PLANNERS

Using a Daily Planner does not mean that you aren’t busy! It does mean that you prefer to tackle your to-dos one day at a time. (Don’t we all!) Daily Planner spreads usually include a designated space for the day in question where you can add what you need to accomplish that day, as well as open space to be filled with whatever your heart desires. The open space makes the Daily Planner an ideal choice for those who like journaling and list-making, or someone who needs to take notes on an event, appointment, or meeting that was scheduled that day. 

Daily Planners are also best suited for those who have many appointments on a daily basis, like a dentist office receptionist, pet groomer, or even an HR professional who meets with staff and interviews candidates for open positions every day.

Production of Weekly Planners vs. Daily Planners

Because you’re running a business, it’s smart to consider both options from a practical perspective as well.

When it comes to the production of Weekly and Daily planners, there can be a difference in cost to take into account when deciding which planner you want to create.

WEEKLY: 

fewer pages > less expensive to print

fewer pages > lighter weight > less expensive to ship

DAILY:

more pages > more expensive to print

more pages > heavier > more expensive to ship

That being said, there are many other factors that determine the overall cost of producing a planner—the type of paper, binding, and choice of printing 1-color or 4-color to name just a few.

At the end of the day, the best planner option for you—and your business—is the one adapted specifically to your audience that will make you the most money and become your bestseller.


 

Have you been feeling inspired and ready to kick off the design process for your own custom planner?

I created a guide featuring 5 things your day planner MUST include . . . and it’s available now at the link below.


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Is Selling Planners Profitable?